At the 2015 Design in Tech Report by
John Maeda there is no more dispute but proof
that design is integral to a successful business.
Here goes an interesting fact, "27 start ups are cofounded by designers…" says John Maeda the latest Design Partner in KPCB. His #DesignInTech presentation at the SXSW 2015 conference highlights the rising importance of design in the business world. Which for me once again confirms my position that good design matters. As well as, how design and technology works and matters for everyday people.
To download a copy of the report, please click here. Otherwise, take sometime to check it out the video below. Take it all in and tell me do you think leadership should pay attention to design when it relates to their business/product?